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ANSI A92 went into effect on June 1st, 2020. Make sure you're aware of how this safety standard impacts your business.

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What is AXCS?

ASKO acquired a majority stake in Hy-Brid Lifts allowing us to triple our product line under the brand: AXCS. These branded products will expand our current scissor lift range and enter new product categories: articulating booms, telehandlers, and vertical masts.

Hy-Brid Lifts Announces Director of Sales for South-Central United States

Hy-Brid Lifts announces Gary Coke as director of sales covering the south-central United States.

ARA 2024 Recap

Recently, Hy-Brid Lifts was acquired by ASKO, a Turkish company that owns MST and ELS Lift. With this acquisition, we are tripling our product offering with more products on the horizon. All the new products will be under a new brand name: AXCS.

Hy-Brid Lifts Welcomes Eric Liner as New President and CEO

Hy-Brid Lifts by Custom Equipment, LLC appoints Eric Liner as its new President and CEO, effective February 5, 2024.

How Can Section 179 Save You Money?

Learn how you can use Section 179 tax benefits to save money on new scissor lift equipment and grow your fleet.

Hy-Brid Lifts Announces Director of Sales for Southeast United States

Hy-Brid Lifts, an industry leader in aerial lift equipment, announces David Price as director of sales covering the southeast United States.

The ARA Show 2024

Hy-Brid Lifts is excited to announce that we will be unveiling multiple new products at the 2024 ARA Show in New Orleans, LA!

Hy-Brid Lifts Announces Strategic Partnership with ASKO

Hy-Brid Lifts, an industry leader in high-quality, low-level access equipment, announces they have entered into a strategic partnership with ASKO, who is acquiring a majority stake in the company.

Hy-Brid Lifts Announces Director of Sales for South-Central United States

Hy-Brid Lifts, an industry leader in aerial lift equipment, announces John Davis as director of sales covering the south-central United States.

The ARA Show 2023

At Hy-Brid Lifts, we have some exciting new offerings to be revealed at The ARA Show in 2023.

Hy-Brid Lifts Announces Dave Wanta as VP of Sales

Hy-Brid Lifts is pleased to announce Dave Wanta's transition to Vice President of Sales! Learn more about his promotion here.

Hy-Brid Lifts Helps Workers Stay Organized

We simplified plumbing and electrical work with a new pipe rack attachment for A92.20 compliant Pro Series scissor lifts. Learn more here!

The CRA Rental Rally Trade Show 2022

Stop by booth #1110 at the 2022 CRA Rental Rally Trade Show to see new Hy-Brid Lifts products, features, and more!

Hy-Brid Lifts Welcomes Jay Sugar as New CEO

Hy-Brid Lifts introduces industry veteran Jay Sugar as the new President and CEO of Custom Equipment, LLC.

Hy-Brid Lifts Announces JJ Beimborn as Midwest Territory Sales Manager

JJ Beimborn transitions from Service Manager to Midwest Territory Sales Manager, bringing technical experience and know-how to the Hy-Brid Lifts sales team.

Hy-Brid Lifts Unveils New Accessories at ARA

See the new products and features Hy-Brid Lifts introduced at the 2021 ARA Show in Las Vegas, Nevada.

Hy-Brid Lifts Expands Service Department

Hy-Brid Lifts by Custom Equipment, LLC welcomes Mike Rath as a new Technical Support Representative.

The ARA Show 2021

Come visit Hy-Brid Lifts by Custom Equipment, LLC in booth #801 at the ARA Show 2021 in Las Vegas, NV! We promise it'll be worth it...

Dave Ritz Named Northeast Territory Manager

Dave Ritz joins the Hy-Brid Lifts team, bringing years of industry experience to continue growing the company's presence.

Hy-Brid Lifts Appoints VP of Sales & Marketing

Hy-Brid Lifts by Custom Equipment, LLC welcomes Marshall Shaver as Vice President of Sales and Marketing.

Terry Dolan Joins Custom Equipment Board

Hy-Brid Lifts by Custom Equipment, LLC President, Terry Dolan, announces transition to a Board of Directors role.

Hy-Brid Lifts Appoints Two Directors of Sales

Hy-Brid Lifts appoints Nik Fleischfresser and Dave Wanta as two new Directors of Sales for Custom Equipment, LLC.

Chad Diacek Named South Central Territory Manager

Hy-Brid Lifts welcomes Chad Diacek as the new South Central Territory Manager for Custom Equipment, LLC.

Brad Boehler Named to Hy-Brid Lifts Board

Custom Equipment, LLC is pleased to announce that Brad Boehler has been named to the Hy-Brid Lifts Board of Directors.

2020 CRA The Rental Rally Trade Show

Stop by booth #110 to see the all-new PS-1930 and meet the Hy-Brid Lifts team!

Partnering with GPSed

Hy-Brid Lifts partnered with the GPS program to offer alternative education opportunities for high school students to receive work-based learning in the trades.

Hy-Brid Lifts Appoints Southeast Territory Manager

Custom Equipment, LLC welcomes Matt Ware as the new Southeast Territory Manager for Hy-Brid Lifts scissor lifts.

Hy-Brid Lifts Appoints South Central Territory Manager

Custom Equipment, LLC welcomes Andy Galle as the new South Central Territory Manager for Hy-Brid Lifts.

Hy-Brid Lifts Receives 2019 EquipmentWatch Lowest Cost of Ownership Award

See how the Hy-Brid Lifts HB-1430 won EquipmentWatch's Lowest Cost of Ownership Award for 2019 in the scissor lift category.

Custom Equipment Introduces ZT-1630 Hy-Brid Lift

The latest addition to the Hy-Brid Lifts Zero-Turn Series includes precision maneuverability and the ZT-1630. Learn more here!

Introducing the New PA-1030 Work Platform

The new Hy-Brid Lifts PA-1030 push-around scissor lift offers a safer, more efficient alternative to ladders on the jobsite.

Custom Equipment Announces Next Generation of Hy-Brid Lifts

Announcing the next generation of Hy-Brid Lifts, including two new models: the PA-1030 and the ZT-1630.

10,000th Hy-Brid Lift

Did you know Hy-Brid Lifts by Custom Equipment, LLC manufactured its 10,000th scissor lift? We're pretty proud too!

Custom Equipment Appoints President & CEO

Custom Equipment welcomes Terry Dolan as its President and CEO for Hy-Brid Lifts, the company’s brand of lightweight, low-level scissor lifts.

Hy-Brid Lifts Appoints Northeast Territory Manager

Hy-Brid Lifts appoints Paul Allen as the Northeast Territory Manager.

Custom Equipment Expands Dealer Network for Hy-Brid Lifts

Find out which 12 companies were added to the dealer list for Hy-Brid Lifts by Custom Equipment, LLC.

Custom Equipment Named 2013 Employer of the Year

The Waukesha-Ozaukee-Washington Workforce Development Board named Custom Equipment the 2013 Employer of the Year.

Hy-Brid Lifts & Habitat for Humanity

Hy-Brid Lifts teams up with Habitat for Humanity and Moraine Park to clear land for a duplex project!

2011 Product of the Year: Low-Level Access Award

The Hy-Brid Lifts HB-830 wins 2011 Product of the Year: Low-Level Access Award at the International Awards for Powered Access!

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The premier provider of access equipment offering articulated booms, scissor lifts, telehandlers, and vertical masts.